GrooveKart Review

Alright, folks, listen up. I’m about to spill the beans on what I think is the secret to the success of any e-commerce or dropshipping business. Here it goes. You need two things. Number one: a great product your customers will love (that’s on you). Number two: a high-performing e-commerce platform (now that’s something I can help you with). 

You see, everyone and their dog knows Shopify is the most popular e-commerce software on the market. However, I’m not convinced it’s your best bet. Based on my experience as a digital marketer, I believe the best alternative is GrooveKart. It is:

● Easy to use

● Simple to customize

● Everything you need to run an e-commerce or dropshipping business

And, on top of all that, it’s also FREE (for now).

One thing I love about GrooveKart, in particular, are its built-in automation tools and if you use an AI Generator like it will become evenmore powerful. These are truly state of the art. However, more importantly, they can make marketing a breeze, allowing you to focus on what you do best: creating products that bring real value to people’s lives.

Mind you, I’m talking from personal experience here. I’ve had the chance to extensively test GrooveKart myself. In this review, I will give you an in-depth look at what GrooveKart is and how it works. Also, I will compare it to Shopify to show you why I think GrooveKart is the much better option of the two. I will end things with a FAQ section that answers the most common questions I get about GrooveKart.

Ready? Let’s jump right in!

What Is GrooveKart?

Originally launched in 2018, GrooveKart is a powerful e-commerce platform that lets you set up and manage your own online store. The software offers a huge variety of templates to choose from and various nifty features that can seriously level-up your e-commerce game.

Best of all, GrooveKart is FREE for a limited time — but more on that later.

GrooveKart was co-created by Mike Filsaime and John Cornetta, two of the biggest names in performance marketing, lead generation, and online business in general. However, they don’t rely on their credentials. The proof of the pudding is in the eating, and, boy, has GrooveKart been a good meal.

The software has been around for just over two years. However, it has already generated a large (and loyal) user base that keeps on growing by the day. More and more people realize how cost-effective GrooveKart is, considering its spectacular features and overall ease of use.

Just consider this: with GrooveKart, you can single-handedly build an online store with no coding or web design experience whatsoever. The platform also comes with all the essential tools an e-commerce business needs, from upsells, retargeting, and bumps to analytics, countdown timers, social proof, and more. Let’s take a look at some of these.

Key Features of GrooveKart

From day one, GrooveKart was meant to be an all-in-one solution for online merchants, and the finished product did not disappoint. The platform works great for both e-commerce newbies and long-time marketers who have been around the block — and back — a few times.

All that’s possible thanks to GrooveKart’s intuitive and simplistic design, as well as its numerous built-in features. You won’t find many e-commerce platforms out there that are so jam-packed with functionality — and certainly not for free.

Let’s take a closer look at GrooveKart’s standout features. These make it not just the best Shopify alternative, but arguably the best e-commerce software overall (at least in my book).

GrooveKart is the best alternative to Shopify (delete this row afterwards)

Payment Solutions

One of the things GrooveKart does best is seamlessly integrating different payment methods. Like most other e-commerce platforms, GrooveKart supports the most popular payment gateways (think PayPal, Stripe, and Authorize). So far, nothing out of the ordinary.

Here’s where things get interesting, though. Most e-commerce software providers charge you a fee for every transaction made through your store — but not GrooveKart. Yes, you read that right: GrooveKart won’t charge you a single dime for processing payments through the platform!

What that means is you get to keep all your profits without anyone taking a cut on your hard-earned money.

With GrooveKart, you also get to set all payments on your own terms: there are absolutely no hidden fees involved. As you can imagine, that alone is a powerful selling point and one of the main factors that contribute to GrooveKart’s popularity among e-commerce merchants.

Store Builder

Gone are the days when you needed to hire a SWAT team of designers and web developers to get a professional, high-converting online store. With GrooveKart, you can now DIY your entire e-commerce store. In fact, you can build your website just the way you want it with no coding whatsoever.

GroveKart’s store builder tool comes with an easy-to-use drag-and-drop editor and a wide variety of customizable content blocks for you to experiment with. I was particularly happy to see the dozens of done-for-you templates. These include product pages, funnels, and even complete websites!

You can either use the templates as they are or tweak them a bit to better reflect your brand esthetic — again, without having to write a single line of code. Better still, all GrooveKart templates are designed in keeping with the latest industry trends and have been tested for high conversion rates and overall user engagement.

While other e-commerce platforms also offer similar features, GrooveKart goes a step further in that it doesn’t charge you extra for the service.

Landing Page Builder

Landing pages are the cornerstone of effective e-commerce marketing. A well-designed landing page will convert visitors to paying customers and get you valuable leads that you can follow-up with later.

In the past, creating such landing pages would require considerable time and resources. Now, however, you can simply use GrooveKart’s integrated landing page builder.

Once again, it has a user-friendly drag-and-drop interface. You can use it to build your dream landing page with no programming skills whatsoever.

But what if you don’t feel like wasting time on constructing your landing pages yourself? Well, in that case, you can select one from the dozens of free, ready-to-use templates. All you need to do is add your brand colors, products, and custom text, and you are ready to go.

Of course, you are free to further spice up the ready-made templates with various CTA buttons, opt-in forms, content blocks, and other interactive features.

Product Design Tool

Perhaps my favorite GrooveKart feature is the product design tool. It allows you to create custom products with only a few clicks and using the platform’s ubiquitous drag-and-drop interface. For example, you can take your logo and custom designs and paste them on T-shirts, sweaters, backpacks, shoes, banners, and more. The only limit is your creativity.

GrooveKart also provides you with a full custom print platform, complete with print-on-demand options and automated dropshipping solutions. You can do all of that without leaving GrooveKart at all! How cool is that?

GK Ali-Connect™

I know you will be excited about this one: GrooveKart has a direct connection to AliExpress. That means your clients will be able to shop directly from one of the world’s biggest online stores without clicking out of your website.

The GK Ali-Connect™ feature also supports automated dropshipping, which by itself opens up endless possibilities for your business. Just think about it: you can use the millions of products sold at AliExpress to boost your own store — or even set up a few different stores that cater to specific market niches.

Help Desk Software

With GrooveKart, you don’t need to invest in a separate customer support platform or a ticket system for your online shop. The software comes with an integrated help desk that allows you to connect with your customers directly and solve any issues they might have in real time. It works just like a standard ticket system and lets you keep track of conversations and updates on customer requests.

Live Chat Functionality

If the ticket system is not enough for you, GrooveKart also lets you integrate a fully functioning live chat system for your online shop. The built-in Chatra app lets you talk directly to customers in real time, which has been known to increase conversions and boost customer loyalty.

Best of all, while most other e-commerce platforms usually charge you extra for such tools, GrooveKart offers the live chat feature for free as part of its standard package.

Built-In Help Desk for Admins

Just because GrooveKart is intuitive and easy to operate doesn’t mean you won’t have any questions while using it.

Here is where another great feature comes in: the built-in admin help desk. This handy app allows you to get assistance and have all your burning questions answered at a moment’s notice, without leaving GrooveKart at all and without having to scour pages and pages of search results in Google or Reddit just to get some basic information.

GrooveDigital’s Youtube Video are published on

I tried the admin help desk myself and found the customer service staff to be friendly, professional, and knowledgeable. Overall, they answered all my questions much faster than I expected.

Advanced Security

The Internet can be a dangerous place. As store owners, we need to look out for both our security and that of our customers. Fortunately, GrooveKart takes extra measures to ensure everyone’s safety by implementing the latest security measures and protocols.

For starters, all transactions are encrypted and all customer data is stored in accordance with international law.

What’s more, GrooveKart is both GDPR- and DCMA-compliant straight out of the box. You don’t need to invest endless amounts of time and resources to ensure your store follows all relevant rules and regulations. With GrooveKart, all of that is already taken care of — so you can get straight down to business.

Coupon Management System

You don’t need me telling you that coupons and discount codes are some of the most effective marketing tools that can help with both customer acquisition and retention.

The good news is that GrooveKart comes with an advanced coupon management system that lets you set discounts and promotions for certain products, as well as generate and implement various coupon and voucher codes.

As you can probably tell by now, the system is intuitive, simple, and easy to use, allowing you to create new discounts with just a few clicks.

And if you haven’t yet tried using coupons at your online store, I highly suggest you give it a go using GrooveKart. Not only is it super simple to do, but it’s guaranteed to increase your checkout conversions and repeat business by a lot. You can thank me later.

Marketing Automation and Tools

As I keep saying, GrooveKart has been so popular with users because it lets you set up and operate your store with ease, allowing you to focus on perfecting your products, marketing, and customer acquisition instead.

In large part, that’s made possible thanks to the platform’s various built-in marketing tools. We’ve already covered the landing page builder and coupon management system, but there’s a lot more to it.

For one, GrooveKart comes with entire sales funnels that let you plan out your customer’s journey in the most effective (read: profitable) way.

You also get a full set of social tools, including social media pop-ups.

Next, you can integrate the platform with some of the most popular marketing automation software solutions out there, including MailChimp, Zapier, and more.

Finally, GrooveKart will generate highly accurate customer activity and transaction data, in-depth analytics, and detailed reports. That allows you to stop guessing and shooting in the dark and finally start making data-driven decisions about your businesses.

Overall, when it comes to marketing, GrooveKart definitely offers more than most other e-commerce platforms I have used over the years.

One-Click Upsells

Another thing I love about GrooveKart is that it allows you to add unlimited upsells at no additional cost. If you’ve been in marketing for a while, you probably know that one-click upsells at checkout are known to drastically increase conversions and profits. With GrooveKart, this functionality is available for free and is sure to boost your performance.

Mobile Friendly

Nowadays, people use their smartphones and other mobile devices much more than ever before. From socializing and working to shopping and studying — the world has gone mobile, and there is no turning back.

That means one thing: it’s absolutely critical for your online store to be fully optimized for mobile. I simply cannot stress this enough. Just consider these numbers for a second:

● 59% of online shoppers say being able to shop on a mobile device is important when deciding which retailer to buy from.

● 39% of users are more likely to shop via a brand’s mobile app than its website.

● As of 2019, mobile devices were responsible for half of all web traffic worldwide.

It’s no wonder, then, that GrooveKart and all its features are designed with mobile devices in mind. All websites and pages built with GrooveKart will look and function great on mobile, and you won’t have to fine-tune their performance.

Training and Community

The truth is that most e-Commerce platforms offer a limited number of tutorials and training materials. GrooveKart, on the other hand, has a plethora of useful training videos to help you step up your marketing game. Better still, tutorials are available not just for the basics but for advanced concepts and marketing tricks as well.

Additionally, I found the GrooveKart community to be extremely friendly and helpful. While it’s nowhere close to Shopify’s user base when it comes to numbers (not yet, anyway), you can always count on the dedicated Facebook group to find answers to your questions, learn about useful or little-known tips on how to better run your online store, or read the experience of other fellow digital marketers.

Import from Shopify

Last but not least, in case you’re worried that switching from Shopify to GrooveKart will be a hassle, I’ve got news for you. With GrooveKart, you get to import all your data directly from Shopify with just a few clicks! You can transfer all your products, customers, images, and entire order history in a manner of seconds. The transition from Shopify to GrooveKart is simple and straightforward, and you won’t lose any data in the process.

GrooveKart Pricing and Payment Plans

Now, on to the part you all have been waiting for! Let’s talk money, shall we?

You can now get GrooveKart for FREE as part of the full GrooveFunnels suite of 20 state-of-the-art digital marketing apps.

You can register your free GrooveKart account using my affiliate link. Simply click the link and then hit the green “Get My Free Store” button. (And no, I don’t charge extra than what you’d pay if you were to sign up directly from the GrooveKart homepage.)

Alternatively, you can upgrade directly to the full GrooveFunnels suite using this link.

For more information on GrooveFunnels and everything it can do for you and your business, be sure to check out my in-depth GrooveFunnels review. Trust me, it’ll be well worth your time.


GrooveFunnels have scrapped the six- and twelve-month pricing plans AND the pay-nothing-today four-month plan.

For the up-to-date pricing plans, keep reading.

Up-to-Date GrooveFunnels Pricing for March 2021

So, how much does GrooveFunnels cost?

At the time of writing, GrooveFunnels is offering a limited ONE-TIME-DEAL that gives you full access to ALL 20 GrooveApps for a lump payment of just $1,397 USD. 

Just to be clear, that will get you LIFETIME access to the Platinum version of GrooveFunnels.

However, if you can’t commit to a one-off payment of $1,397 USD now, you have another option: you can make four payments of $497 USD or a total of $1,988 USD. That’s obviously a bit pricier, but it can be a good choice for you if you want to spread the payments over a longer period.

If you are interested in GrooveKart, I urge you to get your GrooveFunnels deal TODAY.

In the latest State of the Grooving quarterly report, Mike Filsaime announced that, from now on, GrooveFunnels will be changing its pricing plans on a monthly basis. That means the prices will go up every month. You want to snatch the one-time-offer while it’s at its cheapest.

In addition, Mike also said that after the one-time-offer is over, the standard pricing will start at five payments of $497 USD, which makes for a grand total of $2,485 USD. That’s a LOT more than the current $1,397 USD deal.

For more details on the lifetime offer, check out the full terms on the GrooveFunnels website.

Claim Your Exclusive Groove Bonuses Today

I know what you’re thinking.

“Martin, that’s all fine and good, but why would I want to sign up for Groove via your affiliate link? What’s in it for me?”

Well, here’s the thing: upgrading to the full GrooveFunnels suite through my link will give you exclusive access to all the bonuses I have created just for my customers! You won’t find these anywhere else on the Internet.

Finally, if you have any questions about:

● GrooveKart

● GrooveFunnels

● The pricing plans

● My affiliate program

● My exclusive bonuses

… feel free to reach out to me directly! I will get back to you in no time.

Pros and Cons of Using GrooveKart

As you can probably tell by now, GrooveKart has an impressive number of excellent features and a pricing model that is far more cost effective than what competing e-commerce software solutions have to offer.

Granted, with Shopify, for instance, you get a high-performing e-commerce software — but not much else. In contrast, with GrooveKart you get unlimited access to all 20 apps from the Groove suite, which are about so much more than a mere e-commerce platform.

One thing I especially like about GrooveKart is that it allows for a fast and easy transition from Shopify. Understandably, most people are hesitant to switch over to a new, better platform because of all the hassle involved in transferring their inventory, customers, and data. With GrooveKart, the whole process takes less than a minute.

That said, however, GrooveKart may not be the optimal solution for everyone. If you’re still wondering if it’s the right choice for you, take a look at the list of pros and cons below.

Pros of Using GrooveKart

GrooveKart was designed with convenience in mind. The platform and all its features are intuitive and easy to use. The interface is simple to navigate, so even people with little or no experience with similar platforms (to say nothing of coding and web design) can get the hang of it pretty quickly.

The list of features and integrated apps tops anything I’ve seen in an e-commerce platform so far. Literally everything you’ll ever need to run an e-commerce business is available at no additional cost — a stark contrast to how other software providers handle this. 

GrooveKart Studio is an exceptionally well-executed feature with practically unlimited possibilities. You can use any one of the ready-made templates to build your online store, landing pages, and even your products. Alternatively, you can use the drag-and-drop editor to create custom designs.

When it comes to pricing, GrooveKart is perhaps the best deal out there. You can get the full version of the software (and a lot more to boot) practically for free as part of the GrooveFunnels app suite.

No transaction fees! While other e-commerce platforms will charge you for every purchase made at your store, GrooveKart lets you keep all the money from your sales. That, to me, is easily the biggest deal-maker.

Cons of Using GrooveKart

If you’re new to GrooveKart, there will be a learning curve. Even though the platform is intuitive and beginner friendly, the sheer number of features and functionalities alone means that it will take some getting used to. So, to make the most of GrooveKart, you’d need to spend some time tinkering with the software.

GrooveKart is a relatively new platform, and certain aspects are still in development. Many exciting new features are still in the beta testing phase, so we’ll have to wait a bit to be able to use them.

GrooveKart vs. Shopify

Shopify is perhaps the most popular e-commerce software right now, but that doesn’t necessarily make it the best option. Many industry leaders now consider GrooveKart as the “Shopify Killer” since it offers everything Shopify does and then some.

On top of that, GrooveKart:

Has a much better value for money

Comes in a package with all other Groove suite apps

Doesn’t have any hidden fees or in-app purchases

I know many people are simply used to Shopify and would rather stick to the devil they know instead of switching to something better. If it ain’t broke, why fix it, right? However, the transition to GrooveKart takes no time and zero effort, and you get so much more bang for your buck.

Just consider this:

Shopify charges extra transaction fees. Unlike GrooveKart, Shopify will charge you a fee for every purchase made at your store. Why would you want your software provider to take a cut on your profits on top of the subscription fees you’re already paying them?

You need to pay extra for Shopify Apps. In contrast, all GrooveKart apps are integrated into the platform and don’t cost you extra — not to mention you get to use all the other GrooveFunnels apps.

Some Shopify layouts are not mobile-friendly. Shopify’s store and landing page builder is excellent. However, not all Shopify templates and website layouts are responsive, whereas GrooveKart is 100% mobile compatible.

What Is the Difference Between GrooveKart and GrooveFunnels?

GrooveFunnels (soon to be renamed to simply “Groove”) is a one-stop-shop online marketing software developed by Mike Filsaime, the co-founder of Kartra, and his team from Groove Digital. It is a comprehensive suite of ALL the applications you could possibly need to run a business online — whether you are selling physical products or services, subscriptions, e-courses, and other digital products.

GrooveKart used to be a standalone e-commerce platform, but it’s now a part of the GrooveFunnels suite, which includes:

GroovePages: site, landing page, and funnel builder (alternative to ClickFunnels)

GrooveSell: e-Commerce platform (alternative to SamCart)

GrooveAffiliate: affiliate management tool (alternative to TapAffiliate)

GrooveMail: email service provider and customer relationship management (CRM) tool (alternative to ActiveCampaign)

GrooveMember: membership content management system (CMS) (alternative to Kajabi)

GrooveVideo: video hosting and editing (alternative to Vimeo)

GrooveKart: stand-alone e-Commerce platform (alternative to Shopify)

GrooveAutomations: task automator and app integration (alternative to Zapier)

GrooveProof: social proof widget (alternative to Provely)

GrooveBlog: blog app (alternative to WordPress)

GrooveWebinars*: webinar hosting (alternative to WebinarJam and EverWebinar)

GrooveDesk*: help desk (alternative to Zendesk)

GrooveCalendar*: calendar tool (alternative to Calendly)

GrooveStreaming*: streaming platform (alternative to StreamYard)

GrooveSurvey*: survey builder (alternative to ResponseSuite)

GrooveQuiz*: quiz builder (alternative to LeadQuizzes)

GrooveFunnelMapping*: sales funnel analytics (alternative to Funnelytics)

GroovePipe*: CRM tool (alternative to Pipedrive)

Groove SDK*: software development kit (alternative to WordPress Developers Kit)

*Scheduled for release in the first quarter of 2021.

Frequently Asked Questions

Below, you’ll find answers to the most common questions I keep receiving regarding GrooveKart.

Can I Use My Own Domain with GrooveKart?

Yes, you can have a GrooveKart store on your own domain. On top of that, it comes at no additional cost, unlike with some other e-commerce platforms. If you have not yet bought a domain, I highly recommend using GrooveKart’s built-in domain search feature. With it, you can find domains at affordable prices.

Should I Pay for a Third-Party Hosting for My Store with GrooveKart?

In addition to buying a domain, you’ll also need somewhere to host your online shop. The good news is that GrooveKart comes with free included hosting, so you can get your business started right away.

Does GrooveKart Support All Currencies?

GrooveKart supports most major world currencies. Additionally, more currencies are being added all the time. In the unlikely event that a specific currency you’re interested in is not included, it will certainly be added soon.

Does GrooveKart Have VAT for All Countries?

Yes, GrooveKart supports VAT for all countries.

Why Should I Switch from Shopify to GrooveKart?

In nine cases out of ten — yes. Here are my top reasons why:

● GrooveKart already has better functionality than Shopify

● GrooveKart has better value for money as it comes with the entire GrooveFunnels app suite

● You won’t be charged extra fees for every purchase made at your online shop

Final Thoughts on GrooveKart

Whether you are just about to open your first online store or are an experienced e-Commerce seller, I highly recommend giving GrooveKart a shot. The new kid on the block is already giving Shopify a run for its money, and it’s still in beta.

I spent quite a lot of time with GrooveKart, and I can say I’m amazed by how well the software is designed and executed. The sheer amount of features alone is impressive and the platform is intuitive and easy to use. And when you consider the fact that GrooveKart doesn’t charge you for every transaction, signing up for this platform becomes a no-brainer in my book.

However, I still wouldn’t say that GrooveKart (and, by extension, GrooveFunnels) is not for everyone.

If you are in a pinch and want to take your e-Commerce business off the ground right now, I suggest you get Kartra instead. It’s currently the best funnel builder on the market. The software is fully developed, has been around for a few years now, and has been tested time and again across multiple industries, users, and product types.

In contrast, if you are just starting out your journey as a digital marketer and are still figuring things out, GrooveFunnels is most likely the best choice for you. Because it’s still in beta, it’s cheaper than most alternatives out there (think Kajabi or ClickFunnels). If you invest in the platform now, you will get lifetime access and great value for your money.

I firmly believe GrooveFunnels will be Kartra 3.0 by the end of 2021 and possibly even sooner.

So, what are you waiting for?

Get the best deal on GrooveKart and GrooveFunnels today by registering your free Groove account or upgrading to the full Groove suite and claiming your exclusive bonuses!

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